Sunday, 17 January 2010

Music Magazine- Questionnaire Analysis

When I was planning my magazine, I decided that I wanted to target girls aged 12-17. However to make sure my audience would be interested, I created a questionnaire so I could find out. This would also give me an indication as to what artists, features and music my target audience liked so I could include it in the magazine.
In the questionnaire, I asked general questions such as

1) - What is your favourite music genre? (E.g. Pop, Rock, Drum & Bass, Hip Hop etc)

________________________________________________________

2) - Who is your favourite band or artist?

________________________________________________________

3) - Where do you often listen to your music? (Please circle)

IPod

TV

Radio

Internet

Other

These types of questions allowed me to understand more about the music genre and the range of artists girls aged between 12-17 liked. I was also interested to know where they listened to their music so I could include features about websites to find good music or radio stations which have the best upcoming music etc.

I went on to ask more specific questions about the magazine I wanted to make, such as:

1) - If a magazine was titled ‘Hot’, what would this mean to you? (Please circle)

Gossip

Upcoming music

Film

Sex

Other

2) - If you were to buy a teen music magazine, what about the front cover would attract your attention? (Please circle)

The model on the cover being famous

The model on the cover being attractive

A famous musician

A free CD

Gig Listings

Other

3) - What fashion magazines do you read? (Please circle)

Glamour

Grazia

Vogue

I.D

4) - Do you think a music magazine combining fashion, gossip and celebs would be a good idea? (Please circle)

Yes

No


The answers I gained from these questions helped me along in the process of actually generating my magazine. I was able to come up with a good name for my magazine which attracts readers. I knew exactly what type of magazine I could make and what features etc I would include and what they could be about.

The questionnaire was a very major part in the making of my magazine as ultimately, my main aim was to make a magazine which would sell. The answers I gained from this research allowed me to make such a magazine. I was able to determine what information my readers would want to know about; I learned what music artists my target audience liked and I got a sense of how sophisticated I should make the writing within the media product.

If I were to do the questionnaire again, I would perhaps include a questionnaire bout what fashion and beauty magazines my target audience read so I could get some ideas from them as well.

2 comments:

  1. Would you re-phrase or drop any questions if you were to do it again?

    What decisions did the survey help you to make?

    ReplyDelete
  2. Thank you, I added the corrections x

    ReplyDelete