Saturday, 9 January 2010

Music Magazine- FRONT COVER DECONSTRUCTION

NME

This is the latest issue on the 'NME' music magazine. This issue focuses on the '10 years in music' in accordance with the new year.
The front cover is highly effective particularly due to the choice of colours. The colour red used to write NME was a good choice as it makes the heading stand out as it contrasts with the black and white used throughout the rest of the front cover. The large number '10' printed in the middle of the page refers to two thing: the number of years of music the magazine is focusing on and the year in which we are in now-2010.
The alternating colours used to list a few of the artists that will be mentioned in the magazine keeps our eyes drawn to the writing and encourages us to read further.
Most magazines have just one image on the cover of their magazine, however as this issue focuses on many artists and on a whole decade of music, they have created a collage effect. This is highly effective as it allows the readers to see what kind of bands and artists will be featured in the magazine. The black and white photos are very classy and sleek and makes the magazine look like more of a 'special' issue as opposed to an every day one.
Research shows that the target audience for NME is men aged between 17 and 30.
The alliteration of 'special souvenir issue' draws our attention to what is being said and is more memorable and so sticks in our minds.
The cropping of all the images is significant as only the faces of the artists are being shown. This is a good technique as it is much easier for the readers to see what artists are being featured in this issue.
NME's circulation is roughly the same as the Clash's with 40,948 copies of the magazine being distributed each month.
NME has been round the longest out of the three magazines as it started out on the 7th March 1952.

1 comment:

  1. The NME logo is always red. What is different about it in this issue?
    Deconstruct the effect of the language? How are these magazine front covers influencing your planning? Can you add some sketches to your planning section.
    Good.
    V.Raison

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