MOJOMojo music magazine uses the same colours as NME however the final effect of the front cover is extremely different.
There are a lot more sell lines on this magazine, giving us more of an insight as to what the features inside will be about.
The medium shot black and white photo of Syd Barret from Pink Floyd will attract the people who enjoy this type of music. His eyes are directly facing the people who will pick up the magazine, drawing us in.
The main features are written in capitalised red, bold lettering which is very eye catching. Beneath these sell lines are a short summary of what the features consist of.
The free CD is a very good selling technique as people would be even more encouraged to buy the magazine. The cover of the CD uses colours which as in accordance to the rest of the magazine.
The alliteration of 'Dylan blasts back' is very evocative as it draws the readers attention more closely to what is being said. The word 'blasts' is onomatopoeic as the word sounds like what is being described. This technique adds excitement to the words.
Mojo's circulation is considerably more than Clash's, distributing 100,507 copier per issue.
Mojo has also been around much longer than the Clash, starting out in November 1993.
NME also uses yellow?
ReplyDeleteWho are the target audience? (You could look on the website for the reader profile)
Add some theory such as Winship on the front cover
Can you deconstruct forms and conventions more closely such as the use of alliteration, cropping, the Polaroid effect, fonts
Do you want to use arrows?
Well done! V. Raison